✓ Increase visibility
✓ Better rankings
✓ Greater non-paid traffic
✓ More direct bookings
SEO for hotels & guesthouses
Strategic advice & consulting
Non-operational SEO consulting in the form of performance hours – We advise you in the implementation
Selected references
Great partner, very competent, always friendly and reliable. Since we started working with admates we have increased new customer inquiries through the website. For search engine optimization and Google ADs my #1.
Daniel Keller
Managing Director Teamdrei
Professional SEO Strategy for Hotels
Keyword Research & USPs
At the beginning of every hotel SEO strategy the most important USPs and keywords of the hotel should be analyzed. The keywords with the greatest SEO potential are characterized by a high search volume and a still low ranking. These need to be identified and prioritized in the hotel SEO strategy.
Capture demand from potential guests
Just like SEA, SEO is part of pull marketing. Thus, hotels can use search engine optimization to appear at the top of the SERPs for a suitable search query and reach potential guests when they already show interest.
Long-term organic top rankings
Search engine optimization is a sustainable online marketing measure to get listed as high as possible in the search results with the hotel website in the long term.
Higher occupancy & more direct bookings
SEO can help your hotel generate higher occupancy through more direct bookings.
Local Hotel SEO
Especially for hotels, location-based search queries are typical. For example, “wellness hotel in the Bavarian Forest” is searched for more often than simply “wellness hotel” alone.
Read our article “SEO for hotels – humbug or worthwhile profit maker?” here and learn more about hotel SEO.
We guarantee
✓ Creative, individual ideas
✓ Direct project contact person
✓Quarterly personal on-site consultations & strategy adjustments
✓ Higher return on investment of your advertising expenses
✓ Monthly cancelable in the first 3 months
✓ Up-to-date know how!
✓ Sophisticated, customized online strategies
✓ Measurability of the campaigns we run
Our way to more direct bookings via Google
Strategy meeting (free of charge)
Determination of important keywords and definition of campaign goals.
Campaign setup
Extensive keyword research, Search Console analysis and tracking implementation.
Concept creation
Creation of a professional SEO concept based on the defined goals & keywords.
Campaign Management
Monthly implementation & execution of the planned SEO strategy.
Reporting
Transparent monthly reporting of rankings & strategy as well as quarterly on-site meetings.
Our price model
Due to our quality standards, we do not offer a professional SEO strategy under 10 project hours per month, so that a reasonable monthly minimum budget of about 800 – 1000 € must be assumed. The size of the SEO campaign is therefore always dependent on the defined keywords, as well as the competitors on Google.
Example campaign "S
Competitive €1000 Technical Onpage Adjustments Keyword Analyses & Researches Web Analytics & Tracking Content expansion by customers in consultation with adMates with a minimum of 10 project hours per month.
Example campaign "M
Highly competitive €1500 Technical Onpage Adjustments Keyword Analyses & Researches Web Analytics & Tracking Content extension by adMates - incl. texting with a minimum of 15 project hours per month.
Example campaign "L
Power SEO €2500 Technical Onpage Adjustments Keyword Analyses & Researches Web Analytics & Tracking Content extension by adMates - incl. texting with a minimum of 20 project hours per month.